| Developer | Arabella Group Development |
|---|---|
| Location | North Coast Ras El Hekma |
| Prices start from | 11800000 EGP |
| Unit areas | 70 m² to 543 m² |
| project area | 290 Feddan |
| Down payment | 10% |
| Installments | 7 Years |
| Unit types | Chalets , Duplex , Town House , Twin House , Villas , |
Direction White North Coast is one of the newest luxury coastal developments in Ras El Hekma, offering an exceptional combination of elegant architecture, premium facilities, and breathtaking Mediterranean views. Developed by Arabella Group Development, the project has been carefully designed to provide a modern vacation destination that suits families, investors, and those seeking an exclusive beachfront lifestyle. Thanks to its prime location at Kilometer 192 on the Alexandria–Marsa Matrouh Road, residents can enjoy quick access to major highways, New Alamein City, and many of the North Coast’s most famous resorts.
Spanning approximately 290 acres, Direction White North Coast features a master plan that prioritizes open green landscapes, crystal lagoons, and panoramic sea views. The resort is built on elevated terraces reaching around 44 meters above sea level, ensuring that a large percentage of residential units overlook the turquoise waters of Ras El Hekma Bay. In addition, the project boasts a 600-meter private sandy beach, creating a unique coastal experience where nature meets luxury.
The development includes a wide variety of fully finished chalets, duplexes, penthouses, townhouses, twin houses, and standalone villas with flexible layouts suitable for different lifestyles. Competitive prices, attractive payment plans, and a comprehensive selection of recreational and hospitality services make Direction White North Coast one of the most promising investment opportunities in Egypt’s rapidly growing North Coast market.
Direction White North Coast Location
One of the biggest advantages of Direction White North Coast is its strategic location in Ras El Hekma, one of the most prestigious destinations along Egypt’s Mediterranean coastline. The resort is located at Kilometer 192 on the Alexandria–Marsa Matrouh Road, providing direct access to major roads and nearby tourist destinations while maintaining a peaceful atmosphere away from crowded areas.
Ras El Hekma has become one of the fastest-growing investment zones in the North Coast due to its crystal-clear waters, white sandy beaches, and ongoing infrastructure development. The location allows residents to enjoy privacy without sacrificing accessibility, making it an excellent destination for both seasonal vacations and long-term investment.
The project also benefits from its proximity to the New Fouka Road and El Alamein International Road, reducing travel time from Cairo and other governorates. Whether you’re planning a weekend getaway or looking for a premium holiday home, Direction White North Coast offers a location that combines convenience with natural beauty.
Nearby Areas and Landmarks to Direction White North Coast
Direction White enjoys easy access to many important roads, cities, and famous coastal destinations, making transportation simple and convenient throughout the year.
Some of the nearest landmarks include:
- Located directly on Alexandria–Marsa Matrouh Road at KM 192.
- Only minutes away from the New Fouka Road.
- Approximately 15 km from El Dabaa Road.
- Around 35 minutes from El Alamein International Airport.
- Close to New Alamein City.
- About one hour from Alexandria.
- Easy access to Marsa Matrouh.
- Around 7 km from Mountain View North Coast.
- Approximately 15 minutes from Hacienda Bay.
- Around 20 minutes from Marina.
- Close to Solare, Lasirena North Coast, Gaia, Cali Coast, June Sodic, and Sidi Abdel Rahman.
- Near several luxury resorts, entertainment destinations, and international hotels.
This strategic location significantly increases the project’s value for both homeowners and real estate investors, as it connects residents to the most important attractions across the North Coast.
Direction White North Coast Unit Types
Direction White North Coast offers a diverse collection of luxury residential units designed to accommodate different family sizes, lifestyle preferences, and investment goals. The developer carefully planned the project to provide multiple property options while maintaining low building density and maximizing sea views.
Whether buyers are searching for a compact holiday chalet, a spacious family residence, or a luxurious beachfront villa, the resort provides a suitable option with modern architecture and high-quality finishes.
The available unit types include:
- One-bedroom chalets
- Two-bedroom chalets
- Three-bedroom chalets
- Four-bedroom chalets
- Duplex units
- Penthouses with private roof areas
- Townhouses
- Twin houses
- Standalone villas
Most units enjoy panoramic views of the Mediterranean Sea, crystal lagoons, landscaped gardens, or swimming pools. They are delivered fully finished, with modern kitchens and air-conditioning systems, allowing buyers to move in immediately after handover.
Direction White North Coast Unit Spaces
The project provides a wide range of unit sizes to suit individuals, couples, and large families. Every residence has been designed to maximize interior space while maintaining privacy and scenic outdoor views.
Chalets
- One-bedroom chalets: 70 to 116 sqm
- Two-bedroom chalets: starting from 120 sqm
- Three-bedroom chalets: starting from 155 sqm
- Four-bedroom chalets: approximately 313 sqm
Duplexes
- Three-bedroom duplexes: 220–227 sqm
- Four-bedroom duplexes: 222–236 sqm
Penthouses
- Starting from 165 sqm, with spacious private rooftop terraces.
Townhouses
- Starting from 130 sqm with approximately 40 sqm private garden.
- Larger townhouse models begin from 180 sqm with 50 sqm gardens, while selected layouts reach over 500 sqm in total plot size.
Twin Houses
- Starting from 258 sqm, offering generous living areas and landscaped outdoor spaces.
Standalone Villas
- Starting from approximately 370 sqm, with premium models reaching around 400 sqm and featuring expansive private gardens.
The variety of layouts makes Direction White North Coast suitable for different lifestyles, whether buyers are looking for a cozy summer retreat or a luxurious beachfront villa for extended family gatherings.
Direction White North Coast Prices
Direction White North Coast combines a prime location in Ras El Hekma with competitive pricing, making it one of the most attractive luxury developments on Egypt’s Mediterranean coast. The project offers a wide selection of units across different price ranges, allowing buyers to choose a property that matches both their needs and investment budget.
Chalet Prices
- One-bedroom chalets (70–116 sqm): starting from EGP 11,800,000
- Two-bedroom chalets: from EGP 12,500,000 to EGP 17,800,000
- Three-bedroom chalets with nanny’s room: starting from EGP 20,000,000
- Three-bedroom chalets with garden: starting from EGP 21,500,000
- Four-bedroom chalets: approximately EGP 25,000,000
Duplex Prices
- Duplex units with private swimming pools start from EGP 11,750,000.
Townhouse Prices
- Townhouse Type B: starting from EGP 16,300,000
- Townhouse Type A: starting from EGP 22,000,000
- Average townhouse prices range between EGP 19,300,000 and EGP 29,400,000.
Twin House Prices
- Starting from approximately EGP 16,700,000.
Standalone Villa Prices
- Standalone villas begin from approximately EGP 31,250,000.
- Premium Royal Villas reach around EGP 50,000,000, depending on the unit size, location, and private garden area.
Although prices may change according to the latest releases and market conditions, Direction White North Coast continues to provide excellent value considering its premium beachfront location, modern design, and comprehensive range of luxury amenities.
Direction White North Coast Payment Plans
Arabella Group Development has introduced flexible payment systems to make owning a luxury beachfront property at Direction White North Coast more accessible. These installment plans are designed to meet the needs of both end users looking for a vacation home and investors seeking long-term capital appreciation.
Available payment plans include:
- 5% down payment, followed by 10% upon delivery, with the remaining balance payable over 7 years.
- 10% down payment, another 10% after two months, and 10% upon delivery, with installments extending up to 6 years.
- Selected units are available with only 2% down payment, while the remaining amount is paid in equal installments over 7 years.
- Another option includes 15% down payment, 10% upon handover, and installments over 7 years.
Additional Payment Benefits
- Fully finished units with air-conditioning systems and kitchen cabinets.
- Villas and duplexes include private gardens, while selected units feature private swimming pools.
- Maintenance fees are approximately 8% of the unit price.
- Delivery schedules vary depending on the project phase, with handovers starting from 2025 through 2028.
These flexible payment plans make Direction White North Coast an attractive destination for buyers who want to own a premium property without paying the full amount upfront.
Direction White North Coast Design
The architectural concept of Direction White North Coast reflects elegance, simplicity, and harmony with nature. Inspired by contemporary Mediterranean architecture, the project combines clean white facades with lush landscapes, crystal lagoons, and panoramic sea views to create a luxurious coastal destination.
One of the most distinctive features of the resort is its terraced master plan, which reaches approximately 44 meters above sea level. This innovative layout allows the majority of residential units to enjoy uninterrupted views of the Mediterranean Sea while enhancing privacy and natural ventilation.
The development extends across 290 acres, with residential buildings occupying only a limited portion of the total land area. Most of the project is dedicated to landscaped gardens, recreational spaces, and water features, creating a peaceful environment throughout the community.
Design Highlights
- Contemporary Mediterranean-inspired architecture.
- Elevated terraced construction with panoramic sea views.
- Approximately 600-meter private sandy beach.
- Extensive green landscapes and crystal lagoons.
- Low building density for greater privacy.
- Smart planning across four integrated development phases.
- Modern infrastructure and premium construction standards.
The project’s master plan successfully balances luxury living with the natural beauty of Ras El Hekma, offering residents an exceptional holiday lifestyle surrounded by open spaces and spectacular coastal scenery.
Direction White North Coast Facilities and Services
Direction White North Coast has been designed as a fully integrated seaside destination, providing residents with everything they need for a comfortable, luxurious, and entertaining lifestyle. Every facility has been carefully planned to deliver a five-star resort experience throughout the year.
Recreational Facilities
- Private sandy beach stretching approximately 600 meters.
- Crystal lagoons and the signature Wave Lagoon.
- Multiple swimming pools suitable for all age groups.
- Private pools for selected villas and duplexes.
- Landscaped gardens and open green spaces.
- Children’s play areas.
- Walking and cycling tracks.
- Sports courts for football, basketball, and squash.
- Fully equipped fitness center.
- Luxury spa, sauna, and jacuzzi.
- Exclusive clubhouse with premium services.
Hospitality & Entertainment
- Two luxury five-star hotels.
- Fine dining restaurants.
- Cafés overlooking the sea.
- Commercial mall with international brands.
- Entertainment venues for families.
- Marina and waterfront promenade.
Essential Services
- 24/7 security and surveillance cameras.
- Professional property management.
- Large parking garages accommodating more than 1,000 vehicles.
- Medical center equipped with modern healthcare facilities.
- Maintenance and housekeeping services.
- Smart infrastructure and utility networks.
These world-class facilities create a vibrant coastal community where residents can enjoy relaxation, recreation, and convenience without leaving the resort.
Developer of Direction White North Coast
Direction White North Coast is developed by Arabella Group Development, one of Egypt’s well-established real estate developers with more than 35 years of experience in real estate investment and tourism development. The company is known for delivering high-quality residential, commercial, and resort projects that combine modern architecture with premium amenities.
Arabella Group focuses on creating integrated communities that offer comfort, luxury, and long-term investment value. With Direction White North Coast, the developer has introduced a distinctive beachfront destination that reflects its commitment to quality construction, innovative planning, and customer satisfaction.
Developer Projects of Direction White North Coast
Over the years, Arabella Group Development has successfully delivered several prominent projects across Egypt, including:
- Arabella Compound – New Cairo
- Arabella Plaza Mall – New Cairo
- The Ark Business District – New Cairo
- The Ark – 90 Street
- Dyar Al Mokhabarat Mall
- La Frontal Resort – Ras Sedr
These developments highlight the company’s expertise in creating premium residential, commercial, and tourism projects.
Advantages of Direction White North Coast
- Prime location in Ras El Hekma at KM 192.
- Approximately 600-meter private beach.
- Elevated master plan with panoramic sea views.
- Wide range of chalets, duplexes, townhouses, twin houses, and villas.
- Spacious green landscapes and crystal lagoons.
- Fully integrated facilities and recreational services.
- Flexible payment plans with installments of up to 7 years.
- Fully finished units with premium specifications.
- Developed by the reputable Arabella Group Development.
Disadvantages of Direction White North Coast
The project is still being delivered in multiple phases, so some facilities and services may become operational gradually according to the construction schedule. However, this phased development allows the developer to maintain high construction quality and continuously introduce new amenities.
Is Direction White North Coast a Good Investment Opportunity?
Yes. Direction White North Coast is considered one of the most promising investment opportunities in Ras El Hekma, a destination experiencing significant growth thanks to major infrastructure projects and increasing demand for luxury beachfront properties.
Several factors make the project attractive for investors:
- Prime location in one of Egypt’s fastest-growing coastal destinations.
- Strong potential for capital appreciation.
- High seasonal rental demand during the summer.
- Competitive launch prices compared to neighboring luxury resorts.
- Flexible payment plans that reduce upfront investment.
- Developed by a trusted real estate company with a successful track record.
- Comprehensive amenities that enhance long-term property value.
Whether you’re looking for a luxurious summer home or a property with strong rental and resale potential, Direction White North Coast offers an excellent combination of location, design, facilities, and investment value, making it one of the standout developments on Egypt’s North Coast.









